Alzheimer’s Authority™
Founder License Overview (Homecare Agencies)
The Positioning Gap in Dementia Homecare
We surveyed 515 Alzheimer’s caregivers.
83% said receiving clear dementia guidance increased their trust
93% said it moved them closer to contacting that organization
Families do not start by searching for a homecare agency.
They start by searching for answers.
By the time they are ready to hire, they already trust someone.
The agency that earns that trust early is rarely compared purely on hourly rates.
What You Receive
A fully branded 127-page Alzheimer’s guide under your agency’s name
Weekly ready-to-send dementia education content
County exclusivity (one agency per territory)
You are not writing content.
You are not outsourcing marketing.
You are positioning your agency as the recognised dementia authority in your area.
Why Most Agencies Compete on Price
Even strong agencies with excellent caregivers struggle with:
Rate pressure
Short-term enquiries
Families calling multiple providers
High emotional resistance during first conversations
That happens because trust hasn’t been built before the call.
The Alzheimer’s Authority™ Founder License changes that.
What This Improves
When families receive practical dementia guidance from your agency:
They associate your name with clarity and stability
They feel understood before the first assessment
They are less price-focused and more outcome-focused
They are more prepared when they speak to you
This affects:
Conversion quality
Length of engagement
Referral likelihood
Overall client lifetime value
You shift from “one of several providers” to “the agency that understands dementia.”
Implementation Is Simple
You receive:
The complete guide branded to your agency
Weekly newsletter content ready to send
If you already have an email system, this integrates easily.
If you don’t, we help you set up a simple distribution process.
No complex tech.
No marketing team required.
No ongoing content creation burden.
Investment
Founder License: $497 per month
Founder rate locked permanently.
County exclusivity included.
One additional long-term dementia client more than offsets the annual investment.
The real gain is long-term positioning advantage.
Next Step
If you would like to:
Review a branded sample, or
Confirm county availability and discuss fit
Reply LICENSE or book a short call.
You’ll quickly see whether this strengthens your agency’s position in your market.
Harvey