Alzheimer’s Authority™
Founder License Overview (Elder Law Attorneys)
The Positioning Advantage Most Elder Law Firms Miss
We surveyed 515 Alzheimer’s caregivers.
83% said receiving clear dementia guidance increased their trust
93% said it moved them closer to contacting that organization
That insight changes how elder law marketing should work.
Families do not begin by searching for an attorney.
They begin by searching for understanding.
By the time legal work becomes urgent, they already trust someone.
The attorney who earns that trust early is rarely compared on price.
What This Actually Changes
It shifts timing.
Instead of meeting families when they are overwhelmed and price-sensitive, you become the attorney they already associate with clarity and guidance.
That influences:
Consultation conversion
Fee resistance
Referral quality
Client preparedness
You are no longer competing as “an elder law option.”
You are positioned as the dementia authority.
The Structural Gap in Most Practices
Most elder law firms compete on:
Credentials
Experience
Compassion language
Referral networks
Very few position themselves as the recognized dementia authority in their county.
The Alzheimer’s Authority™ Founder License gives you:
A fully branded 127-page Alzheimer’s guide under your firm’s name
Ongoing weekly dementia education content
County exclusivity (one firm per territory)
This is not generic marketing content.
It is structured authority positioning — under your brand.
Implementation
You receive:
The complete guide, branded to your firm
Weekly ready-to-send dementia content
If you already communicate with clients or referral sources, this integrates directly.
If you don’t, we help you implement a simple distribution system.
No content writing.
No additional marketing infrastructure.
No outsourcing required.
Investment
Founder License: $497 per month
Founder rate locked permanently.
County exclusivity included.
One additional elder law matter annually more than offsets the investment.
The real value is long-term positioning.
Next Step
If you would like to:
Review a branded sample, or
Confirm county availability and discuss fit
Reply LICENSE or schedule a brief call.
Either way, you will know whether this creates a genuine competitive advantage in your market.
Harvey